“Now Together” — a flavor that completes the moment. Nabeghlavi × Mazzali

As part of our collaboration with Nabeghlavi, we are consistently expanding the brand’s presence across Tashkent’s gastronomic spaces.

The Georgian natural mineral water Nabeghlavi is now available at Mazzali restaurant — as part of a mindful and curated dining experience.

For us, collaborations like this are a clear indicator that the strategy is working beyond analytics and reach. The brand becomes part of everyday consumer habits, integrates organically into the city’s lifestyle, and confidently strengthens its position in the Uzbek market.

And this is only the beginning. More partnerships, formats, and projects are ahead — across key gastronomic locations in the city.