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Trenda - CRM for trainers
[01]
What have we found out?
The problem wasn't with the product or the traffic - it was with the first impression. The expertise was there, but the user didn't feel confident or clear. We expanded the style with new dynamic graphic elements that help users immediately feel the platform's professionalism and reliability.
How we built a strong and confident expert voice
[02]
JTBD service
We strove to make the expertise clear. Not to tell for a long time, but to show through visuals and structure. The site should not explain, but immediately evoke trust
and the desire to choose this particular platform, show its functionality
and thoughtfulness, as well as complement the UI of the online service itself.
and the desire to choose this particular platform, show its functionality
and thoughtfulness, as well as complement the UI of the online service itself.
What are we working on as a JTBD service?
Что мы сделали?
We developed a landing page concept by creating a page script as a dialogue with the user
We developed creatives and ad designs for targeting
Achieved the "expectation = reality" effect after clicking
We made the first screens as clear and honest as possible
3. Введение
We created a design and clear brand packaging with a well-balanced visual rhythm that does not distract from the essence
[03]
What have we done?
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We developed a landing page concept by building the page scenario as a dialogue with the user.
We created a design and clear brand packaging with a well-balanced visual rhythm that does not distract from the essence
We developed creatives and ad designs for targeting
We developed creatives and ad designs for targeting
