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NWL Operations
[01]
What did we find out?
NWL is a full-cycle logistics operator: bonded warehouses and responsible storage, customs services, fulfillment, and last mile.
With business expansion, there was a need for systematic packaging, lead generation, and integration of marketing with the sales department.
Marketing that has become a sales infrastructure
[02]
JTBD Service
• We segment clients by tasks
• We package and visualize the product
• We launch lead generation and analytical models
• We build the sales funnel and set up CRM
What are we working on as a JTBD service?
Our work
We formed client segments and offers based on JTBD.
Developed a landing page, Telegram channel, presentations, and photo shoots.
Conducted JTBD analysis and brand packaging..
Set up CRM and sales funnel
in Bitrix24.
Launched test channels: Telegram Ads, Yandex, LinkedIn, email outreach.
Developed a landing page, Telegram channel, presentations, and photo shoots.
Conducted JTBD analysis and brand packaging..
Set up CRM and sales funnel
in Bitrix24.
Launched test channels: Telegram Ads, Yandex, LinkedIn, email outreach.
3. Введение
[03]
Our work
We formed client segments and offers based on JTBD.
Developed a landing page, Telegram channel, presentations, and photo shoots.
Conducted JTBD analysis and brand packaging.
Configured CRM and sales funnel in Bitrix24.
Launched test channels: Telegram Ads, Yandex, LinkedIn, email outreach.
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We create outcomes,
not busywork.
not busywork.
